Instant Golf® Special Report
to CRUSH Your Golf Driver (Literally)
Robert Cotter (About
Golf Ball Engineer
Director of Instruction, Instant
Mickelson finished 2nd today (tied with
Rory Mcllroy) at the Abu Dhabi HSBC Golf Championship. This
week he employed
Callaway Big Bertha driver that lowers his spin rate, is longer,
and has comparable accuracy to his 3 wood. He won twice last
using mostly his 3 wood off the tee, especially
where accuracy was at a premium. He is still working out the
kinks with his new weapon, but his second round 63 shows
the new driver could be a great asset in 2014.
you know that Phil fairs
poorly in driving accuracy despite his annual Tour win(s) and
titles? He was ranked
142 out of 180 players in driving accuracy in 2013.
He hits it long and crooked, putting incredible pressure on the
works, sometimes it doesn't (i.e. #18, US Open, Winged Foot,
2006). This is also why he often chooses the 3 wood.
recent years Tiger
Woods barely hit 1/3 of the fairways. In fact, he
literally near the bottom in Driving Accuracy
Percentage for years. Until recently, Woods had not been in the
top 100 in driving accuracy. Yes,
you read that right!
away countless tournaments with his inability to
improve his driving accuracy. If you are in the trees or rough,
eagle and birdie opportunities disappear and pars
or bogies are the result. Over the course of 4 days, a win
becomes a top 15 finish or worse.
have contended for a long time that if Tiger got into the top
50 in that category, he would win every tournament he entered
by 5 strokes (I am dead serious).
total swing change under the tutelage of Sean Foley in large
part to improve
his driving accuracy. And it has worked. He
was ranked 5th in total driving in 2012 which is a combination
of distance and accuracy, and 17th in 2013. He hit 63% of his
fairways in 2012 and 2013. Quite an improvement!
results: Tiger won 3 times in 2012 and had 5
victories in 2013. He is now second all
time with 79 total PGA Tour victories
- 82) after winning the 2013 Bridgestone Invitational.
is an amazing game in that respect. Tiger and Phil
were once the #1 and #2 best golfers in the world
despite spraying the driver all over the course!
the number of missed opportunities are immense for
these guys (and YOU) when the ball ends up in the rough
or the woods off the tee.
if you are struggling with the driver, you are in good company.
Improvement with that one club will vault your scores to a
new level, and have you eager to return to the course and reach
for it in your bag on most every par 4 and 5.
to improve Your Driver Stats...
a professional Golf Ball Design Engineer,
I have had the privilege of working with top men and women
pro golfers as they tested new ball designs.
testing, particular ball types are matched to their swing types,
speeds, and equipment. Of course the primary club involved
in this testing/fitting is the Driver.
have also worked with over 10,000 golfers (both in person and
via the internet) the past 21+ years through my personalized
instruction. And I can state without a doubt, the most common
complaint I hear from students is:
can't hit my driver", or the more unfortunate,
"I can't hit my driver, so I don't use it anymore".
some point in the history of this game, something went terribly
wrong in regards to one club in the bag, THE DRIVER. This
is particularly true when it comes to weekend or recreational
if we just relax a minute and take a look at some facts, the
driver should be the easiest club to hit in the bag for the
ball sits on a tee, so your lie is always perfect.
It is also very difficult to hit a driver "fat" (striking
the ground behind the ball) as the ball is perched in the
air 1-2" above the turf.
is also not common as there is little offset with the hosel.
The hosel is actually even with or behind the face!
drivers have huge faces with up to 3" of usable area.
The perimeter weighting and lower center of gravity of the
designs are extremely forgiving and assist in getting the
ball airborne compared to designs of just 10 years ago.
shot (trampoline) design of the head/face are
a golfer's best friend if he or she can center the ball
on the sweet spot.
That's the good news. So what's holding back millions of recreational
golfers from having the driver be their best club in the bag? In
my experience, there are several issues.
are swing related, some are alignment related, others are
equipment related; it is a puzzle of sorts that can
be solved with the right information.
So I will
address one common mistake most golfers make with the driver
(and there is an easy fix).
drivers of the ball don't use the club the way it is designed and
can't take advantage of all the incredible engineering in
the club head and shaft that can improve their distance and
lower their scores dramatically.
their driver alignment and set-up position is flawed, particularly
their Club Face to Ball alignment.
most golfers are also not using the correct driver
loft and golf ball for their swing speed.
a saying "If you confuse, you lose" and
that is very applicable to golf. So for this article I am
going to address Club Face to Ball alignment.
second golf ball and loft issue is more individualized
depending on a player's game and tendencies.
drivers these days are incredible with huge, deep faces,
perimeter weighting, generous lofts, and tuned shafts. What
a time we live in if you are a golfer.
a golfer compresses the ball on the dead center of the face,
then he or she can take full advantage of all this technology.
on the dead center of the face can add 10-30 yards vs. a
toe or heel hit for 2 swings of the identical swing speed.
But direct central impact can be a difficult task especially
for recreational golfers.
good news is that many mishits are actually caused before
the club is even swung. So let's look at a simple cause of
mishits that no one ever points out, and my solution.
a golfer addresses the ball, traditional practice is to place
the club head directly behind the ball when the clubhead
is sitting on the ground. In addition, most manufacturers
and instructors recommend that about 1/2 the ball be above
the top of the club face at address. OK, sounds logical,
through impact, centrifugal force is straightening
the arms outwards. Without a compensating move by
the golfer, that once centered club face will now be impacting
the ball more toward the heel of the driver.
took the following photos out in our Swing Lab. Take a look
at my driver below to study the relationship between set-up
and impact. It's quite a reality check:
ball on the right above is not on the sweet spot in the
impact condition. A variety of flight issues will
occur and the golfer will lose loads of distance as the
slingshot effect of the club face is neutralized. What
worst place to impact any club face is on the heel!
can demonstrate this yourself without even swinging the club.
the club head behind the ball on the ground, raise the arms
to the impact position, and look at where it aligns with
the clubface. The ball is now aligned with the heel of
is where you will impact the driver unless you make a compensating
move to back up with the body and/or arms to realign the
clubface. In a 1/2 second downswing, this won't happen, at
least not consistently.
is why most pro golfers address the driver on the outer 3rd
of the clubface. At impact, they will be aligned dead center
to take full advantage of the sling shot effect of the driver
stated, this can mean 10-30 more yards depending on your
swing speed. It will also instantly improve the direction
of your shots. Here, take a look:
is not just theory. A big part of golf ball testing
involves hitting balls with "Iron Byron" type
hitting machines as shown below:
can tell you first hand having set up these machines and
having hit 1000's of balls with them, we align the ball slightly
to the toe of the club at address. This allows for
any stretch of the swing arm assembly through impact.
that's for a heavy steel anchored machine with fixed pins
and joints. Compare that to the stretching of the
arms/shoulders of a human body in the downswing! Is
it any wonder many of us are misaligned at impact?
the take away lesson for your game from this report is:
today's drivers more towards the toe as
at impact the ball will be centered dead on with
the sweet spot of the club face.
combined with the correct golf ball and correct
driver loft add up to maximum distance for your swing
impact footprint on my driver club head below (and similar
marks on my irons) are a result of repetitive impacts on
of the club face. In other words, they are the result of
a repeating golf swing.
will also note that center impacts have not always been part
of my game. Before I discovered The Key To A Repeating
Golf Swing and developed the simple swing method to fully
utilize it, my club face contact was erratic (and so were
27 years of playing golf, I have concluded that a
golfer can not break 80 without a repeating golf swing.
It does not have to be perfect, but it must be reproducible.
When a repeating swing takes form, a whole new level of satisfaction
results as the golfer is now able to play the game the way
it was intended.
me teach you the simple swing that created
the above direct, central club
recently introduced the 7th edition of "The
Key To A Repeating Golf Swing" to the
golf world and the response has been incredible. I
invested many hours and dollars getting everything up to
my standards and I couldn't be more pleased with the final
I show you exactly how to deliver the club head right back
through the ball at impact with tremendous power and control.
Your impacts on the driver and irons will sound like gunshots!
you are not happy with your game and are looking
for a new direction going forward, I would like the opportunity
to help you by showing you The
Key To A Repeating Golf Swing and my complete
will benefit from my firsthand experience inside the ropes,
working with some of the top players in the game. I am convinced
you will benefit tremendously from my swing instruction,
short game strategy, and expert golf ball recommendations
(learn more below).
trademark move, The Key, delivers
the club head right back through the ball with effortless
power and precision control. It is the star of the
can't play without it.
fact my discovery of The Key was the very catalyst
for my whole career in the golf industry. It was also the
sole factor that..
my scores from the 110's to the 70's after struggling
with inconsistent ball striking and a stagnant handicap.
show you exactly what I've shown over 10,000 golfers from
61 countries the last 21+ years (over 11 years online).
have also added some great bonuses to my 2014 complete
package including Lifetime expert, yet brand
unbiased new Golf Ball Reviews.
what you'll discover between the covers of the New 7th Edition:
Story - From the 100's to the 70's after a
lengthy, bitter struggle with this great game.
comment from a Ryder Cup star (watching my
swing) that reinforced my Swing Method.
to put your Golf Swing on Autopilot for every
club in your bag.
Why "traditional" instruction
fails the determined golfer and my unique
denominator of all great men and women
golfers - It's not what you think!
discovery on a PGA tournament practice range
that changed my game forever.
you really need to know about alignment and
grip pressure (this is critical).
how to make your back swing consistent and
Tour Caliber with
role of Your Feet in the golf swing
and how to use them correctly on every swing.
sequence images showing The Key To A Repeating
Swing in action!
role of the body and the arms in the
golf swing. Everyone get's this wrong.
how to make your back swing consistent and
Tour caliber with
3 critical elements to the top of the back
swing (stage 2 of your 2 second swing).
about the "Power L" and
how it will transform your ball striking.
how to start your down swing for Perfect
Balance and Brilliant Impact.
unique drills to perfect The Key (you can
do some of them without a club in your home).
The Key To A Repeating Golf Swing frees up
your mind so you can enjoy your game.
much, much more Score Lowering insight and
proven On Course Strategy.
of golfers, from beginners
to scratch players, have put The Key to
work in their games and the results have been astounding
(over 270 testimonials on file).
fact, the following notes are typical of the types that
hit my inbox all week. They are genuine and unsolicited:
ever even par round"
just wanted to pass on that over the last few
weeks I have being playing better and better,
until the peak which was just yesterday.
played at a local course and for the first time
in my life I shot under 80,
and not just under. I hit 38, 36. A day of firsts, first
ever even par round, first time in the 70's,
4 birdies, just an all round amazing result.
owe a fair bit of it to you as I am adhering
strictly to your teaching.
Thanks again and best regards,
N. - Maylasia
P.S. I have just received 2 dozen (name removed) golf
balls, the ball you recommended for my game (although the score yesterday
was with a (name removed), needless to
say I'm starting to love this ball quite a lot) and the next time out
I intend to try this ball. I'll check in with you early in the new
year to see if there is anything else that you recommend."
instruction clears the head"
am sure you have received many testimonials in
the past but how many within the first
purchased & read your e-book this morning
- as usual, after reading I needed to go to the
practice range to see if it at least worked sometimes
for me before committing any further time - patience
is not one of my virtues.
I hit the ball well & hit what I was aiming
at most of the time that is not the reason for
the first time in my 40 years of golf I felt & knew
at the top when I was in a good position to
hit the ball solidly & could predict the
outcome from the top of my swing.
short, thank you - I now have the new sensation
of the correct feeling at the top - golf is not
a game of perfect but given 5 minutes practice
I am convinced that "simple" is
the answer for the amateur/social golfer to play
good golf without hitting hundreds of balls per
day. - your instruction clears the head of
the thousand thoughts that ruin scores & a
good day out with the boys.
started a skeptic who expected the same rehash
of information, instead I am pleasantly surprised."
V. - Australia
day, dramatic improvement... Nice going Peter.
get notes like these all the time. It doesn't matter
whether you are trying to break 105 or 70, the
rate of improvement is typically rapid once the "bad
data" is stripped from a golfer, and The Key to
a repeating golf swing can begin working its magic.
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Key To A Repeating Golf Swing" manual
is updated with new chapters, images,
or video, I receive an avalanche of
emails from current customers requesting
a free update to the Newest Edition.
To date, they have had to pay for the
new edition (currently the 7th edition).
a brief time, I am offering new customers FREE
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editions. When you purchase
either the digital or hardcopy version
of the package, you will be entitled
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Key" manual (a full
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a US Patent award winning golf
ball engineer, I constantly
receive requests from all over the
world for golf ball recommendations
and have been matching the correct
ball to individual golfers for years.
Still active in the industry, I have
the "inside" scoop on what new
ball designs are ideal for high and
low handicap, senior, and women golfers.
are incredible New Golf Balls being
introduced during 2014 and Beyond.
fact, in my experience, about 85%
of golfers I work with are using
the wrong ball for
their game for maximum distance and
scoring. They are also not
using the correct driver loft for their
are the types of issues I address with
Reports". Here is
a partial list of equipment, industry,
and coaching updates you can receive.
You will find them invaluable, I guarantee
Golf Ball and Equipment
Recommendations for various
golfer types (hcps).
Tips and Customer Video Swing
site reports from PGA Tournaments.
the top players are working on
with their coaches.
fitness for more distance and
I take this commitment very seriously
and deliver these updates regularly
throughout the season.
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stunning, unbelievable is all I can
you will by my e.mail address above
I purchased your Key system and I am amazed
by its immediate change it has had
to my swing and went from
107 for an average round to 90. Brilliant,
stunning, unbelievable is all I can
you so much for your prompt reply and
superb service you have given me, I
have just read the ‘Key’ again,
just to refresh and keep the practice
going to improve even further.
great to be able to grin on the first
tee knowing that I know what MY FRIENDS
WOULD LOVE TO KNOW."
S. - UK
a 41! My best of the year"
about a testimonial... Your
Readers would not believe this. Read
your book Monday evening. Went to
back yard to work on your tips. On
Tuesday A.M. worked in my net on
theory. Tuesday evening at league shot
a 41! My best of the year
(4 strokes off my average). All this within
Thanks so much."
Carl W. - Kentucky, USA
Note: (this gentleman is 72 years
best golf book I have ever read"
you so much for your comprehensive
response to my golf ball recommendation
request. I am very impressed...
read your wonderful e-book “The
Key to a Repeating Golf Swing” this
weekend, and found it to be the best
golf book I have ever read (out
of probably 40 or 50 of them).
job! And I’ll be recommending
you to friends – although not
the ones that I am currently playing
J. - Saudi Arabia
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