An
Instant
Golf® Special
Report
Nailing
the critical "Down" in the Down Swing
by
Robert Cotter (About
the Author)
Professional
Golf Ball Engineer
Director
of Golf Swing Instruction, Instant Golf®
Did you know that roughly 85%
of recreational golfers slice the golf ball? You
may be in that category. I know I used to struggle with a "banana ball" early in my golf career.
And
even those golfers who struggle with a hook still intermittently
throw in a slice during a round. It's frustrating to miss
both sides of the fairway or green let alone one.
Some
help for golfers who slice came with the introduction of
Golf Ball Launch Monitors. They were truly a revolution in
quantifying exactly what was happening at impact.
Early in my ball design career I was fortunate
to work with some of the first launch monitors. 20+ years ago
the early monitors had sound activated cameras that snapped
pictures of metal dots that were placed in a pattern on the
dimples of the golf ball.
The cameras took images at impact and just past impact, and
then a computer algorithm calculated the ball speed, launch
angle, back spin, and side spin rate (slice, hook) based on
the changing positions of the metallic dots.
These
days the monitors use Doppler radar similar to what the
military uses to track the movement and position of missiles
in 3 dimensions. The data they produce is nothing short of
amazing.
In fact, the monitors proved that some formerly held beliefs
about golf ball start direction (off the club face) and flight
pattern (slice, hook) were invalid.
For
instance, it was always thought that the initial direction
of the flight of a golf ball was due to the path of the club
head (in to out, out to in , etc...). And then, after the
ball was well in flight, the initial club face angle (pointing
left, square, or right) would contribute to the rest of the
flight.
Well
it turns out the club face
orientation at impact
is responsible for about 85% of the initial flight direction of
the ball and the club
head path contributes the other 15%! This was a breakthrough
particularly for instructors who had been inadvertently
confusing cause and effect, particularly with their students
who hit a slice or hook.
So
how can we use this knowledge to help cure the slice (or a
hook)?
If
you are a right handed golfer and your golf ball starts
left and then bends
right (a slice), the club face is pointing to the
left when the ball leaves the face, and the club
head is moving slightly right
to left (out to in) through impact.
This
condition has become affectionately known as being "Over
the Top" in the down swing.
And
this is where the title of this article comes into play.
Golfers who slice typically don't have enough "Down"
in their down swing as they start back to the ball from the top of the back swing.
Good
players have an initial down move that lowers the hands and
shaft so the club head can approach the ball from a slightly
in to out path that will give the ball a counterclockwise,
draw spin (image left).
The
down part of the down swing is tricky and counterintuitive. Because the part time player is so eager to hit the ball
and move it toward the target, the upper body gets active
and the hands move out before they move down. This is part
of the formula for the deadly "over the top" move.
Some
golfers try to pull the hands and arms down into impact which
can work for some but with most it leads to tension and
pulling the club off plane which leads to miss hits.
Some
good players let the club free fall and then "catch the drop" 1/2
way down and rotate to the finish. This is extremely difficult
to master and requires hours and hours of practice. This
method never worked for me. I still struggled for a long
time with my ball striking due to inconsistency on the down
swing.
One
day I was working with some PGA Tour players who were testing
new ball designs and I noticed something subtle but distinct
about all of their down swings. It was my Aha moment!
This
discovery quickly led to a theory, some testing, and bang,
the proof in my own game. It was real, it worked, and it
transformed my
game, virtually overnight. It was the final piece of the
puzzle. I called it "The Key To A Repeating Golf Swing".
I
became consistent across all clubs, drive to wedge. My swing,
particularly the down swing, was now on "autopilot" and I
was reaping the rewards. In fact, my discovery of The Key
allowed me to take my scores to the 70's. I was reborn as
a "player" (not just a golfer) and my playing partners couldn't
believe the transformation.
Since
that day on the test range, I have had the privilege of teaching
The Key to 1000's of golfers in over 60 countries, both
in person and via the Internet. The testimonials have been
astounding
and it gives me great pleasure to share my experience with
eager, serious golfers.
Learn "The
Key" and receive
5 bonuses including my new 2020 Ball Recommendation
Reports:
The
Right Golf Ball for you combined with "The Key To A Repeating Golf Swing" is a winning combination that translates into more distance and accuracy, lower scores, and more enjoyment.
The
Key To A Repeating Golf Swing is also Great For Seniors
and/or golfers with range of motion difficulties.
All
great players, past and present, male and female, are performing The
Key whether
they are consciously aware of it or not.
When The
Key is performed correctly, the downswing
will be on auto pilot. You will be held captive by your
own great
swing.
Impact
sounds like a gunshot (especially off the driver) and the
golf ball is compressed as efficiently as possible. You will
use all of your available swing speed with no power
leaks, just like the pros.
I
go into detail in the The
Key To A Repeating Golf Swing exactly
what the essentials elements are a reliable, consistent
golf swing are and how to achieve them. Then I show
you how to quickly educate your body to reproduce them so
the downswing
swing
becomes virtually automatic.
And
the experience is the same for Men,
Women, and Junior golfers, whether they are
picking up a club for the first time after 40, or trying
to shave off those last few strokes to break 70.
If
you are not happy with your game and are looking for a new
direction in 2019, I would like
the opportunity to help you by showing you The
Key To A Repeating Golf Swing and
my complete swing technique.
You
will benefit from my firsthand experience inside the ropes,
working with some of the top players in the game. I am convinced
you will benefit tremendously from my swing instruction,
short game strategy, and expert golf ball recommendations
(learn more below).
In
all my years of playing golf, I have concluded that a
golfer can not break 80 without a repeating golf swing.
It does not have to be perfect, but it must be reproducible.
When a repeating swing takes form, a whole new level of satisfaction
results as the golfer is now able to play the game the way
it was intended.
My
trademark move, The Key, delivers
the club head right back through the ball with precision
power and control. It is the star of the show. I
can't play without it.
In
fact my discovery of The Key was the very catalyst
for my whole career in the golf industry. It was also the
sole factor that...
Took
my scores from the 110's to the 70's after struggling for
years
with inconsistent ball striking and a stagnant handicap.
I'll
show you exactly what I've shown over 10,000 golfers from
61 countries, many of whom broke 80 in their very
next round after putting The Key into use.
I
have also added some great bonuses to my new complete package including
Lifetime expert, yet brand unbiased new Golf Ball
Reviews.
In
2021, I introduced the new 7th edition of "The
Key To A Repeating Golf Swing" to the
golf world and the response has been incredible. I
invested many hours and dollars getting everything up to
my standards and I couldn't be more pleased with the final
results:
Here's
what you'll discover between the covers of the New 7th Edition:
 My
Story - From the 100's to the 70's after a lengthy,
bitter struggle with this great game.
How
to put your Golf Swing on Autopilot for every
club in your bag.
The common
denominator of all great men and women
golfers - It's not what you think!
The
discovery on a PGA tournament practice range
that changed my game forever.
My
unique drills to perfect The
Key (you can do some of them without
a club in your home).
How
The Key To A Repeating Golf Swing frees up
your mind so you can enjoy your game.
and
much, much more Score Lowering insight and
proven On Course Strategy.
|
Let
me show you exactly how to deliver the club head right
back through the ball at impact with tremendous power and
control. Thousands of golfers, from beginners
to scratch players, have put The Key to
work in their games and the results have been astounding
(over 250 testimonials on file).
In
fact, the following is a note typical of the type that
hit my inbox all week. It is genuine and unsolicited:
"First
ever even par round"
"Hi
Robert,
I
just wanted to pass on that over the last few weeks
I have being playing better and better, until the
peak which was just yesterday.
I
played at a local course and for the first time
in my life I shot under 80, and
not just under. I hit 38, 36. A day of firsts, first
ever even par round, first time in the 70's, 4
birdies, just an all round amazing result.
I
owe a fair bit of it to you as I am adhering strictly
to your teaching.
Thanks again and best regards,
Dale
N. - Maylasia
P.S. I have just received 2 dozen (name
removed) golf balls, the ball you recommended for my
game (although the score yesterday was with a (name
removed), needless to say I'm starting to love this
ball quite a lot) and the next time out I intend to try this
ball. I'll check in with you early in the new year to see if
there is anything else that you recommend."
|
"your
instruction clears the head"
Robert,
"I
am sure you have received many testimonials in
the past but how many within the first
few hours.
I
purchased & read your e-book this morning -
as usual, after reading I needed to go to the practice
range to see if it at least worked sometimes for
me before committing any further time - patience
is not one of my virtues.
Whilst
I hit the ball well & hit what I was aiming
at most of the time that is not the reason for
this reply.
For
the first time in my 40 years of golf I felt & knew
at the top when I was in a good position to hit
the ball solidly & could predict the outcome
from the top of my swing.
In
short, thank you - I now have the new sensation
of the correct feeling at the top - golf is not
a game of perfect but given 5 minutes practice
I am convinced that "simple" is the
answer for the amateur/social golfer to play good
golf without hitting hundreds of balls per day.
- your instruction clears the head of the thousand
thoughts that ruin scores & a good day out
with the boys.
I
started a skeptic who expected the same rehash
of information, instead I am pleasantly surprised."
Peter
V. - Australia
|
Same
day, dramatic improvement... Nice going Peter.
I
get notes like these all the time. It doesn't matter whether
you are trying to break 105 or 70, the rate of improvement
is typically rapid once the "bad data" is stripped
from a golfer, and The Key to a repeating golf
swing can begin working its magic.
My Six
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 Every
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they have had to pay for the new edition
(currently the 7th edition).
Receive FREE
Lifetime Updates to future new
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As
a US Patent award winning golf
ball engineer, I constantly
receive requests from all over the world
for golf ball recommendations and have
been matching the correct ball to individual
golfers for years. Still active in the
industry, I have the "inside" scoop
on what new ball designs are
ideal for high and low handicap, senior,
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There
are incredible New Golf Balls being
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In
my experience, up to 85% of golfers I
work with are using the wrong
ball for their game for maximum
distance and scoring. They are
also not using the correct driver loft
for their swing speed.
These
are the types of issues I address with
my "Special
Reports". Here is a
partial list of equipment, industry,
and coaching updates you could receive.
You will find them invaluable, I guarantee
it:
- Lifetime
Golf Ball and Equipment Recommendations
for various golfer types (hcps).
- Video
Tips and Customer Video Swing Analysis
- On
site reports from PGA Tournaments.
- What
the top players are working on
with their coaches.
- Simple
fitness for more distance and accuracy.
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Aids
- and
much more...
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And
I back it all up with a my no nonsense guarantee:
Your
No-Risk 45 Day 100% Money-Back Guarantee
I
personally guarantee that if you make a sincere
effort to apply the principles in "The
Key To A Repeating Golf Swing" within
the next 45 days, you'll realize lower scores
and more enjoyment from your game.
But
if you aren't 100% satisfied, email me your refund
request and electronic payment receipt within
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So
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"Brilliant,
stunning, unbelievable is all I can
say."
"Dear
Sir,
As
you will by my e.mail address above I
purchased your Key system and I am amazed
by its immediate change it has had to
my swing and went from 107 for
an average round to 90. Brilliant, stunning,
unbelievable is all I can say.
Thank
you so much for your prompt reply and
superb service you have given me, I have
just read the ‘Key’ again,
just to refresh and keep the practice
going to improve even further.
..its
great to be able to grin on the first
tee knowing that I know what MY FRIENDS
WOULD LOVE TO KNOW."
Martin
S. - UK
|
"shot
a 41! My best of the year"
"Talk
about a testimonial... Your
Readers would not believe this. Read
your book Monday evening. Went to back
yard to work on your tips. On Tuesday
A.M. worked in my net on theory. Tuesday
evening at league shot a 41! My
best of the year (4 strokes off my
average). All this within 24
hours.
Your
a Genius!
Thanks so much."
Carl W. - Kentucky, USA
Author's
Note: (this gentleman is 72 years
young)
|
"the
best golf book I have ever read"
"Hi
Robert,
Thank
you so much for your comprehensive response
to my golf ball recommendation request.
I am very impressed...
I
read your wonderful e-book “The
Key to a Repeating Golf Swing” this
weekend, and found it to be the best
golf book I have ever read (out
of probably 40 or 50 of them).
Great
job! And I’ll be recommending you
to friends – although not the ones
that I am currently playing for money!!"
Garth
J. - Saudi Arabia
|
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